First of all ... I doubt seriously this is Hal from Direct Line. Hal Greenlee from Direct Line is a sponsor of RaiderPerformance.net and has done some really cool stuff for the Raider.
If you want to really get at this guy, then attack him on his turf. He is well adept at accepting comments then re-focusing them as not intelligent to the focus of the topic. He incites comments without a real position, so he can ALWAYS be on the offensive with his retorts.
If I wanted to shut this guy up ... I would simply ask him what makes his opinion on industrial design worth listening to. Does he have a degree in the field? Does he have a background in art? What credentials does he posess that allows him to be an authority on the aestechtics of either motorcycle?
Forget about whcih bike is better, attack this guy where he sits. Perhaps a comment that a 240 rear tire (which he says is one of the downfalls of the Fury) - robs power, uses more fuel, and uses more rubber and petroleum to produce. He is nothing more than a hypocrite that wants to show his superiority by roping people into a discussion they can't win (because they have already been roped).